A Functional and Easy to Use Website for Euronews Bulgaria

The Client

Euronews is a leading news provider in Europe, reaching more than 400 million homes across 160 countries. The platform strives to present a variety of viewpoints to its readers and viewers while maintaining a firm grounding in factual reporting. From Euronews’ headquarters in Lyon, France, they run a global newsroom with around 400 journalists from 30 different countries. 

In 2022, Euronews was officially launched in Bulgaria and introduced its television channel and website to the Bulgarian audience.  

The Project

Melon was selected to develop Euronews' website and optimize it for mobile devices. The project started in November, 2021 and took two months. Upgrades, debugging, enhancements, and client training took up an additional month. 

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The framework of the content management system allows editors and reporters to enter information quickly and easily publish articles. Melon's team was able to develop an ideal strategy with the client's cooperation and reduce the likelihood that the website would not handle peak load. The platform was created using the.NET framework and Umbraco as the content management system, which was further optimized due to its limitations when it comes to serving excessive amounts of information. A carefully selected team of three worked on the project from Melon’s side – one front-end and two back-end developers.

Our Partnership

The communication with the client was easy and proactive from both sides. The interaction went smooth and direct with the Euronews Chief Digital Officer being incredibly cooperative.

Challenges

The biggest challenge was to optimize the content management system in such a way that it could deliver an extremely huge volume of information quickly to the client. Another difficulty was selecting a hosting company that was both reliable and affordable for Euronews. The website is still being enhanced and optimized by Melon's team and more features will be added in the future.

Results

When people search for news online, the Euronews website shows up first in Google searches more frequently, reaching an increasing number of people.